In this step, we had to create nine variations of the 3 logos that we chose(3 per each logo). To do this, I changed the design of the cups, color, and fonts. While I was doing this, it was hard to make the handles of the cups completely smooth without any sharp turns. My favorite part was when I was making the tiny tea leaves for the "i". The gradation process was satisfying especially when I was moving the starting point of the gradation. While I was making this, I was able to realize how probably most of the common logos today had to go through the same steps and was the result of multiple changes. My brand is called "Tealight" and I chose to make a logo for this because I drink tea a lot. Tealight is a brand where it sells multiple types of tea(Ex. oolong, matcha/green, white, puree, etc.) with other tools for making tea. It helps people who also enjoy drinking tea be able to make better "fancier" versions for themselves at home. The teacup's content's color(in the logo) shows how there are also other types of teas that aren't the standard brown or green we think there are. This logo was my favorite because the found was easy to read/see and the teacup was iconic compared to the other two types. Also, in this logo, the tea's opacity is not at 100%, so if you look closely, you can see the cup itself similar to how real tea is transparent.
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For this assignment, we had to create logos for yourself or a brand that you created. I created a tea brand called Tealight(similar to delight). So that I can start designing the logos, I brainstormed some words that might represent the brand. To do this, I listed some types of teas and other items the site might sell, some unique things about it, and other things that are related to it. My first logo is a slogan that many people use about drama(Tea Spill) with actual tea spilling; this was my brand name before I changed it to Tealight. The second is Tealight with a tea leaf on the 'i'. And finally, the last one is a teacup with tea on the rim and light on the base. I liked both of the Tealight logos, and for the teaspill logo, I like the teacup with the tea spilling out of it. Overall, the process wasn't that hard, but it was hard to come up with a name that wasn't that boring. Here is the picture of my brainstorm work.
In this assignment, we had to look and create palettes for the 4 color schemes:
-Monochromatic: one hue with various saturations and brightness levels -Analogous: hues that are next to each other on the color wheel -Complementary: combines hues from opposite sides of the color wheel -Triad: combines 3 hues evenly spaced around on the color wheel We chose our colors for these schemes by using Adobe Color. My favorite out of these 4 color schemes is analogous since you can easily change and see multiple color choices. For example, you can make different colors in the category of blue colors, or make a combination of multiple different colors(Ex. rainbow). To make the project below, I used a pen tool to make the clouds and raindrops. This was the hardest part because I had to make the cloud shape naturals and make sure that the smaller bumps don't look too combined. The rest of the process was easy since I just had to change the colors of the raindrops by using the HEX codes. For final details, I copied and pasted the clouds and changed their sizes and colors. Here is the project below. |
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